{"id":34348,"date":"2024-11-04T11:37:39","date_gmt":"2024-11-04T10:37:39","guid":{"rendered":"https:\/\/wineability.net\/wineability-customer-engagement\/"},"modified":"2025-06-18T10:14:06","modified_gmt":"2025-06-18T08:14:06","slug":"wineability-customer-engagement","status":"publish","type":"page","link":"https:\/\/wineability.net\/en\/wineability-customer-engagement\/","title":{"rendered":"Wineability – Customer Engagement"},"content":{"rendered":"

[vc_row][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″ css=”.vc_custom_1730712647122{margin-top: -50px !important;}”][vc_column_text css=”.vc_custom_1730716646550{padding-bottom: 20px !important;}”]\"Engagement\"<\/p>\n

Engage<\/strong> the customer <\/strong>by keeping them in touch.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1627036518300{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text css=”.vc_custom_1730716885894{padding-bottom: 20px !important;}”]<\/p>\n

The final consumer is a key link<\/span>
\n<\/strong><\/p>\n

It is becoming increasingly crucial to know the distribution network precisely: cellar storage, shipping, storage. Every piece of information is valuable and contributes to the growth of product and brand value.<\/p>\n

With Wineability it is possible to know in a transparent way every single link in the chain, tracking all the steps: shippers, importers, distributors, restaurateurs, merchants up to the final consumer.[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1730889685172{margin-top: 50px !important;margin-bottom: -120px !important;background-image: url(https:\/\/wineability.net\/wp-content\/uploads\/2024\/10\/Sfondo_Vinaccia.jpg?id=33816) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text css=”.vc_custom_1749462969509{padding-top: 80px !important;padding-bottom: 80px !important;}”]<\/p>\n

Customer Engagement: consumer relationship<\/span><\/h4>\n

Cultivating the customer relationship<\/span><\/h3>\n

Consumers are increasingly concerned about their health and the environment, demanding more information about products and transparency about production processes and their environmental impact<\/b>. They also want more engagement with the brands<\/b> they trust and want to enjoy exciting multimedia content.<\/span><\/p>\n

Legislation – particularly European legislation but also that of importing countries – is also moving towards increasingly informative labels.<\/span><\/p>\n

Wineability offers the appropriate technologies to cultivate the relationship with the end consumer through the autonomous management of multimedia information content to build loyalty, storytelling and consumer engagement.<\/span><\/p>\n

Some of these functions are directly accessible via the smartphone browser, while others are activated through the use of a specific APP.<\/span>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″ css=”.vc_custom_1730712647122{margin-top: -50px !important;}”][vc_column_text css=”.vc_custom_1730716646550{padding-bottom: 20px !important;}”] Engage the customer by keeping them in touch. [\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1627036518300{background-position:…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-34348","page","type-page","status-publish"],"yoast_head":"\nCustomer Engagement for Wineries | Wineability Platform<\/title>\n<meta name=\"description\" content=\"Build stronger relationships with your wine consumers. 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